How to write an SEO optimized article for the mortgage industry
Today I’m going to show you an example of an SEO article written with for the mortgage industry and therefore optimized with the keyword, “mortgage”.
Mortgage
What is a mortgage?
A mortgage loan, commonly known as just a mortgage, is an instrument by which the title to a property is transfered to another especially by a sealed writing and becomes void upon payment or performance according to the stipulated terms.
Types of mortgages:
Fixed-rate mortgage loans.
As the name implies, a fixed-rate loan type of mortgage offers a monthly payment that is known and does not change and as such has proved to be very popular with homeowners.
Because most fixed-rate loans are for 15 or 30-year terms, would be homeowners can choose which type of fixed-rate mortgage would work best for them. For example, a 30-year fixed-rate loan has lower payments but a slightly higher interest rate. Recently, the average mortgage rate on a 30-year fixed-rate loan has been 6.34%. This, according to data from Freddie Mac. For 15-year mortgages, the average rate has been 6.03%.
After the recent real estate bubble bust, which has seen numerous homeowners being slammed with rising monthly mortgage payments and foreclosures on their homes, mortgage refinancing in the U.S. has been seeing a record increase as homeowners change their loans to the security and stability of fixed-rate mortgages.
To get a scope of how big the entire market is, Washington-based Fannie Mae, the largest buyer of mortgages, recently said the amount of refinanced home loans will reach $321 billion by the end of June and they estimate that 9 out of 10 of those borrowers will choose a fixed-rate mortgage.
Adjustable-rate mortgage loans.
Unlike a fixed-rate mortgage where payments are constant and fixed for the duration of the mortgage loan, on an adjustable-rate mortgage, payments made by the borrower and sometimes even the terms of the mortgage loan may change over time to reflect the changing interest rate. The interest rate on an adjustable-rate mortgage is periodically adjusted based on a variety of indexes.Some of the common indexes used by lenders are:
Cost of Funds Index:
This is a regional average of interest expenses incurred by financial institutions.Treasury bill yields:
This is another type of index used by lenders to help determine the interest rate on an adjustable-rate mortgage. Treasury bills are government bonds issued by the United States Department of the Treasury through the Bureau of the Public Debt.Convertible mortgage loans.
A convertible mortgage loan is basically a type of an adjustable-rate mortgage that allows borrowers to convert to a fixed-rate mortgage at or before a specified time.Balloon mortgage loans.
These loans often have interest-only payments and provide a level payment feature during the term of the loan. But unlike the 30 year fixed-rate loan, balloon mortgage loans do not fully get payed off over the original term. However, a balloon mortgage does allow the borrower to minimize their monthly payments until they refinance the loan.
reverse mortgages
Usually common among borrowers aged 62 and older, this is a type of mortgage that allows the borrower to convert their home equity into available funds through a line of credit, cash advance, or even periodic payments. This is repaid with interest usually when the borrower dies, moves, or sells the home.By taking on a reverse mortgage, borrowers can cash in on the value of their home and avoid paying back the loan for as long as they live in the property.
BAM! There it is! A 569-word SEO article richly and professionally optimized with the keyword, “mortgage”.
Again, this is one of those industries that needs linking (read backlinks), on top of SEO articles in order to appear on top of the search engines.
See the title of the article? That’s right! The article is simply, “mortgage”.
You don’t want to confuse the search engines with this and that. No, sir. Once the search engine spiders hit your site, BAM!, there it is!
Your keyword, staring at them straight in the face! “MORTGAGE”
And if you look at the very first sentence, you can see that the “mortgage” keyword is there.
The last sentence, one of the last things the search engine spider sees, again has the mortgage keyword in it.
This, folks, is how to write an SEO article.
Popularity: 55% [?]